FIGHT THE CURRENT
There are two kinds of people in this world simply put; those who jump and those who don’t; those who go all in and those who hold back. We create a path for our clients not to merely take the proverbial leap of faith, but to take a calculated and confident leap for success. Other advertising agencies might want to push their vision of a company onto someone. Here at Counterflow no two clients are the same so we don’t treat them that way. We know how to market across a plethora of industries from law firms to auto detailers and builds a strategy that is right for the client. It is our job to make sense of it all and increase our client’s value in as many ways possible.
OUR PROCESS
We approach every project differently. There is no template that is a one-size-fits-all in marketing, and if someone tells you there is, run. Run as fast as you can. While each project is handled differently, we still take the steps to make sure that we are doing what we can to make your business the best it can be.
KNOW THE CLIENT’S PROBLEM. WELL.
First, before all else, we must understand exactly what it is with your business that we need to solve. It is very often that a client does not know the questions to ask us. It is our job to ask the important questions and divulge a plan to figure out the problem.
ANSWER WHY?
We diverge from our competition because we really take the time to know our client, and even more know their customer. This is why we work well with any company, even though we have never been to your city or country. We take the time to understand our client and their customer inside and out. Once we can answer why the problems are occurring then we can start to take action in correcting the issues.
ANSWER WHAT, SHOW THE CUSTOMER HOW.
Once we can understand why things are the way there are, and why the customer thinks, feels, acts or breathes the way they do, we then arrive at what needs to be done. Even though the issue and cause might be apparent it is essential that the correction to the problem is applied correctly, in the way that will best benefit your business. Often times, the what is the easy part, the how can be much harder. At Counterflow, we show the client how we will move forward to solve the problem.
ALONG THE WAY MEASURE PROGRESS
Measurability in all industries is one of the most crucial components. It is fundamentally impossible to see progress and contribution from individual components of the business without putting in place tools to evaluate performance. It all starts with being able to measure the present.
We cannot make informed decisions and research the next steps to execute without knowing where business currently sits. Before making any changes, we measure the current performance of simple business metrics. Once we can take a look at some of the basic marketing metrics of your business, we can then get to work and set the essential milestones that we want to reach. We will also put in place measurable analytics tools to be able to evaluate our performance and work hard to break records of our own doing. If you can’t measure it, then it is not relevant.
Things we can do for you
Here at Counterflow Marketing we believe that everything is set in motion for a reason. In business, it is all about the execution. We execute and deliver results far above expectations.
Join us as we fight the current, for you.
Geoff and his team at Counterflow Marketing are so easy to work with! Their SEO setup has increased business dramatically. I’ve gotten more leads than ever before. I even had to hire a new sales guy to manage all the new customers. I highly recommend Counterflow to grow your business!
Counterflow Marketing gave my website a facelift so now it’s so easy to navigate and all my services are on the front page of my site! I’ve been booking more clients than ever through my site and it’s all thanks to Counterflow Marketing.
Counterflow Marketing does it right. When I started advertising with Counterflow my sales went up 300%! These guys know how to target the right people and get them to your business. If you want more customers, Counterflow can get them through your door.
When it comes to throwing events, Counterflow Marketing will make it happen! They successfully coordinated every aspect of our company’s party from booking the talent to ordering catering and making sure everything ran smoothly. If you want to throw a badass party, hit up Counterflow Marketing.
