A San Diego native and an NCAA college quarterback, Geoff has pioneered several frontiers in the Marketing realm across multiple industries. Geoff attended Humboldt State University where he graduated with a degree in Finance. Geoff then went on to complete his MBA from San Diego State University where he studied Entrepreneurship and Marketing. Through his studies in the MBA program, Geoff developed a true academic approach to marketing and consulting. While in grad school, Geoff embarked upon several entrepreneurial projects including the Winter Snow Show, an event grossing over $70,000 of ticket revenue over several years and his passion project, where he toured nationally as the guitarist and vocalist for the San Diego rock band, Latex Grenade. In 2014, he opened up Counterflow Marketing originally as a small business marketing firm and has since expanded the company portfolio to multiple industries and has worked with clients in several continents. A true entrepreneur at heart, Geoff loves consulting and building brands from the ground up. His passion in the marketing industry lies in the content creation and social media advertising side of the industry. With his innovative approach and methodology, Geoff’s expertise has generated game changing business growth for his clients and he has also taken several clients to an international level of awareness. When he’s not working, Geoff loves to surf throughout the surrounding areas of San Diego and play music.
Heather is originally from Anchorage, AK and relocated to the midwest when she was 14 where she attended high school and college. In 2013 she fulfilled a lifelong dream of moving to San Diego from Chicago. Her degree is in Marketing with a concentration in advertising. As a project manager she helps oversee website development, content creation, SEO and other various projects. She enjoys the broad scope her position provides and loves how fast the marketing industry is evolving. Apart from work, Heather likes taking advantage of the snow-free winters here and spending time outside, hiking, running and bike riding. She also loves reading, trying new restaurants and traveling.
At Counterflow Marketing our team may make us seem like a small business marketing firm, but we are mighty. Each one of our employees not only works hard to break the molds of “typical marketing” but they also have diverse interests and backgrounds. Our team works hard to make sure that your company succeeds.
Nick’s duties are to consult with new clients on the best ways to utilize marketing to improve their business as well as setting up ads, and managing them. Nick has experience in all major forms of digital advertising including Google Ad Words and Facebook/Instagram. Originally working in the Information Technology/Networking field Nick has a very strong grasp of technology and how to utilize it. Leveraging these skills and the newest advancements in ad management we can make the most out of any advertisement. Nick’s hobbies include making music, traveling, working on cars, woodworking, and building computers. You will usually find him either playing and enjoying music at one of San Diego’s great venues or sampling some of the best local brews Southern California has to offer.
Adam works with clients to increase their digital footprint and grow their business. He specializes in website design, market research, lead generations and SEO. A graduate of Chico State; Adam returned to his home in San Diego after obtaining his B.A. Shortly thereafter Adam moved to Thailand to teach English at a Secondary School in the province of Chachoengsao. He has diverse work experiences with positions in Education, Labor Relations and Procurement & Contracts. Adam’s hobbies include traveling, snowboarding, attending Padres games and devouring spicy surf and turf burritos. A resident of San Diego for more than twenty-five years, Adam brings a distinct range of experiences and techniques to Counterflow Marketing.
Rachel joined the Counterflow team in March. She works directly with clients conducting interviews to find out the core values of their business and then rewrites their websites so they are SEO optimized to increase sales and traffic. She specializes in content creation, website design, WordPress and social media advertising. She graduated from SDSU with a degree in Integrated Marketing Communications. She has over 5 years experience in working for a small business marketing firm. She has worked in all aspects of marketing, anything from PR and social media advertising to event planning and coordination. She’s worked in the music industry as the Marketing Manager for Music Box and runs her very own music blog, ListenSD.com promoting concerts in Southern California. Rachel’s passion for music and marketing can be seen in her past work and are welcomed at Counterflow Marketing with half of the team being involved in musical projects. Aside from marketing and concerts, she enjoys traveling, photography, being outdoors and recently became a certified yoga instructor. You can also find her crowdsurfing in a Panda suit at concerts all around the world. She recently finished a crowdsurfing tour around Europe and has since joined our team of creative marketers.